Right Of Way Mather Poster ✓

Mather Poster, 1929

44 x 36 in (112 x 91 cm)

ID #LBT-L-25

"Keeping everything neat gives you the 'go-ahead'"

This is typical of Mather posters -- comparing businesses and offices to vehicles like trains and boats. 

The 1920’s brought in great wealth for America, propaganda posters from World War I and the start of “welfare capitalism.” It was the perfect environment for Mather and Company work ethic posters to gain popularity. Employers who wished to improve the efficiency of their office, and divert worker attention away from unions, could purchase a subscription of these posters. They made use of catchy slogans, puns, and metaphors, as well as the Art Deco-style designs of well-known American artists. Though the Mather campaigns ended in 1930 due to the 1929 stock market crash, a truly American ideal had been preserved in nearly 350 different posters -- that of the importance of capitalism, individualism, and efficacy.

Artist: Henry Lee Jr.

Condition: Excellent

LBT-#25

1000-2500 1920 1929 art deco ethic Henry Lee Jr. Mather and Company Mather Co. of Chicago medium Original 1929 purple Right of Way size-44x36 train over bridge trains United States US US United States work incentive work trains yallow

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